Recent Posts

Most Used Categories

Day: August 1, 2008

You are Here :
Everything Else,

FSU offers online course in Hispanic Marketing Communication

From a friend, Dr. Felipe Korzenny, Professor and Director of the Center for Hispanic Marketing Communication at Florida State University

After three successful semesters, the online course in Hispanic Marketing Communication will be offered again this fall by the Florida State University Center for Hispanic Marketing Communication. The Center, headed by Dr. Felipe Korzenny, is pioneering education in Hispanic Marketing online to reach a national audience.

The online course is available to anyone interested and is particularly recommended for professionals currently addressing the Hispanic market, or those who would like to start a Hispanic marketing initiative. The online course is also available to Florida State University students not currently residing on the Tallahassee campus.

Cathy Colmenares, a former student states: “The Hispanic Market is constantly evolving so I took the Hispanic Marketing course at FSU to gain a deeper knowledge of trends, research, and resources. The course provides valuable case studies, research studies and insights from industry experts. The instructor not only facilitated interactive discussion throughout the online course, but also integrated offline discussion among students. As a result, I made numerous contacts that have proved beneficial in my role as Sr. Director of Integrated Marketing at Todobebe Inc.”

The Fall session has a duration of fifteen weeks (classes begin August 25 and end December 5) and includes topics such as cultural identity and its impact on consumer behavior, language use, Hispanic cultural insights for marketing, and case studies relating to Hispanic marketing. The course will also address research and marketing strategies.

A certificate of completion will be issued to all non-degree seeking students who satisfactorily complete the course, and eligible students can receive three hours of undergraduate/continuing education credit.

For application information contact Danielle Kress. Ms. Kress may also be reached by telephone at 850-645-5639.

Fathers, PNCC

August 1 – St. Barnabas from The Epistle of Barnabas

But let us see if this people is the heir, or the former, and if the covenant belongs to us or to them. Hear now what the Scripture says concerning the people. Isaac prayed for Rebecca his wife, because she was barren; and she conceived. Furthermore also, Rebecca went forth to inquire of the Lord; and the Lord said to her, “Two nations are in your womb, and two peoples in your belly; and the one people shall surpass the other, and the elder shall serve the younger.” You ought to understand who was Isaac, who Rebecca, and concerning what persons He declared that this people should be greater than that. And in another prophecy Jacob speaks more clearly to his son Joseph, saying, “Behold, the Lord has not deprived me of your presence; bring your sons to me, that I may bless them.” And he brought Manasseh and Ephraim, desiring that Manasseh should be blessed, because he was the elder. With this view Joseph led him to the right hand of his father Jacob. But Jacob saw in spirit the type of the people to arise afterwards. And what says [the Scripture]? And Jacob changed the direction of his hands, and laid his right hand upon the head of Ephraim, the second and younger, and blessed him. And Joseph said to Jacob, “Transfer your right hand to the head of Manasseh, for he is my first-born son.” And Jacob said, “I know it, my son, I know it; but the elder shall serve the younger: yet he also shall be blessed.” You see on whom he laid [his hands], that this people should be first, and heir of the covenant. If then, still further, the same thing was intimated through Abraham, we reach the perfection of our knowledge. What, then, says He to Abraham? “Because you have believed, it is imputed to you for righteousness: behold, I have made you the father of those nations who believe in the Lord while in [a state of] uncircumcision.” — Chapter 13.

All Right Reserved © 2005 - 2023